AI Shelf Audit
Know exactly where you stand vs. your top 3 competitors, and what to fix first.
- 100 buyer-intent prompts across 4 AI assistants
- Digital shelf gaps on 3 retailers or marketplaces
- Prioritized 90-day action plan
AI Shelf Visibility
AI Shelf Visibility is how often and how well AI assistants like ChatGPT, Gemini, Claude and Perplexity recommend your brand, combined with how you show up on retailer and marketplace shelves. It's built for manufacturers and the distributors that sell their products.
The buyer journey
A buyer asks an assistant for a shortlist, then checks price, reviews and stock on a retailer. Win one shelf and lose the other, and you still lose the sale.
Ways to work with us
Start with an audit to get a baseline. Keep improving with a retainer. Bring your distributors in with shared scorecards.
Know exactly where you stand vs. your top 3 competitors, and what to fix first.
Stay visible as AI answers and retail shelves change every month.
Give your distributors a shared score they can act on.
Sample deliverables
Every finding comes with the evidence behind it and a clear next step. These are rendered examples with fictional brands.
Share of AI recommendations
Share of 100 prompts where each brand is recommended, by assistant.
| Brand | ChatGPT | Gemini | Claude | Perplexity |
|---|---|---|---|---|
| Voltaro | 64% | 58% | 61% | 70% |
| Kestrel Tools | 52% | 47% | 55% | 49% |
| Northfield Pro | 38% | 44% | 35% | 41% |
| Brindle | 27% | 31% | 22% | 25% |
| Ardent | 18% | 12% | 20% | 15% |
| Your Brand | 9% | 14% | 6% | 11% |
Prompt-level results
| Prompt | Assistant | Your brand | Top brand |
|---|---|---|---|
| Best cordless drill for a small contractor | ChatGPT | Not mentioned | Voltaro |
| Most reliable impact driver for daily use | Gemini | #4 | Kestrel Tools |
| Cordless drill with the longest warranty | Claude | Not mentioned | Voltaro |
| Best value drill kit with two batteries | Perplexity | #3 | Northfield Pro |
Digital shelf gaps
Only 2 images on top-selling SKU
AmazonHigh impact
Missing battery specs in 12 listings
Home DepotHigh impact
Price 9% above other retailers
MercadoLibreMedium impact
Hero SKU out of stock in 2 regions
WalmartMedium impact
90-day action plan
Days 1–30
Days 31–60
Days 61–90
Process
We map how AI assistants and retailers see you vs. competitors.
A 90-day plan ranked by impact and effort.
Content, product data and distributor actions.
Monthly tracking and channel-ready reports.
Start with an AI Shelf Audit: your brand vs. 3 competitors, with a prioritized 90-day plan.